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The 90th Percentile: SMS Secrets from a Top-Performing Brand

When we put together our 2025 SMS Benchmarks Report, we comb through data from over 18K Shopify merchants across various ecommerce industries. And the brands that have the highest rates in acquisition and retention and revenue land among the 90th Percentile—the most elite club for ecom marketers to join.

Feb 26, 2025 | 9AM PT / 12PM ET

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