What’s New in Postscript: January 2025 Product Updates
Product Updates

What’s New in Postscript: January 2025 Product Updates

Bre Fairley
January 31, 2025
Reading Time: 0 minute

This month, we’re rolling out highly requested updates to give you more control over your Postscript popups—from smarter redirects to enhanced creative customization.

Here’s what’s new:

Create a More Targeted Shopper Journey with URL Redirects

Now, you can send new subscribers directly to any URL from your popup. Whether it’s a seasonal sale, best-sellers collection, or exclusive offer, you’re in control of where shoppers go next.

  • Dynamic coupons? No problem.

    They’re applied automatically before redirecting.

  • Customize button actions

    at any step—especially the final one—for a seamless experience.

This highly requested feature is live now in the new popup editor.

Refine Your Popup Strategy with Platform Targeting

Take full control over how your popups appear by targeting mobile or desktop users specifically.

Platform targeting - popups

This update lets you:

  • Optimize experiences

    based on platform behavior

  • Show the right message at the right time

    for every shopper

Flexible Teaser Placement for Mobile & Desktop

Now, you can customize teaser positions separately for mobile and desktop popups. Choose bottom left, right, or center, and fine-tune placement to match your site’s layout perfectly.

This update was driven by your feedback—thank you.

Add Mini Quizzes & Collect Custom Properties

Want to capture more data and personalize the experience? Now, you can:

  • Collect multiple-choice custom properties

    with unlimited options

  • Create multi-page quizzes

    to engage shoppers

  • Easily duplicate textboxes

    for fast quiz setup

Mini Quiz

Custom Backgrounds: Images & Gradients

Make your popups stand out with custom backgrounds:

  • Add background images

    with adjustable size, repetition, alignment, and opacity

  • Design gradients

    with up to

    five colors

    in linear or radial styles

These updates give you even more creative control over how your popups look and feel.


All of these updates are live now in the new Postscript Popup Editor. Log in to your account and start designing your popup today.

And that's a wrap! Stay tuned for our product updates each month by signing up for our newsletter.

Bre Fairley
Bre Fairley
Product Marketing Manager
Bre comes from a world of technical support and customer education that's led her to technical writing, customer marketing, and product marketing. When she's AFK, you can find Bre backpacking in the Rockies or throwing her club and kicking the ball off the tee in a friendly game of golf.