What’s New in Postscript: February Product Updates
Valentine’s Day may be behind us, but our crew is still sharing the love with some sweet product updates and enhancements. Check out our latest announcements below.
Branch your flows based on trigger event properties to easily visualize and build unique pathways for subscribers.
Build contextual SMS experiences more efficiently by creating one automation flow with multiple branches that vary based on trigger event properties. Trigger event splits allow you to craft more targeted and personalized automation flows in order to increase conversions—all within the same flow. That way, there’s no need to create multiple versions of the same automation in order to cater to different subscriber filters, events, or product data.
Get started here.
Easily track and control your SMS spend with Transparent Billing from Postscript.
We’ve introduced a simpler way to manage your SMS marketing spend with Transparent Billing. You can now track, control, and review your bill based on usage across days, carriers, country, and SMS vs. MMS. You can even see spend details for specific messages.
Haven’t made the switch from credit billing to usage billing yet? Changing over is easy, and the benefits speak for themselves—no more credits, no more rollover management, and no need to remember to upgrade or downgrade.
Switch to Usage Billing today.
Become an Administrative user to access and clone message flows across multiple accounts.
Postscript now offers Administrative Access for users who manage multiple accounts. As an Administrative user, you can easily replicate successful strategies in all of your accounts—or migrate existing messages and flows to new accounts during setup—by cloning flows between accounts. Please note that for this process to work, you must have administrative access to all of the accounts you are cloning flows to and from.
Learn how to start cloning flows here.
Offer CashBack instead of coupons when you integrate your Postscript account with Fondue.
Boost your popup or collection form's signup rate, clickthrough rate, and conversion rate with CashBack incentives. Fondue also allows you to offer CashBack in the form of gift cards so you can convert first-time purchasers into repeat buyers.
Learn more here.
Better understand SMS marketing attribution with our new Littledata integration.
Littledata is a next-gen tracking solution that helps brands get a complete picture of sales and marketing attribution. With this new integration, you can better track which SMS campaigns and automations are driving sales—and exactly when and where customers are converting.
Get the scoop here.
Want to see all the cool features Postscript has to offer?
We're constantly adding and enhancing features to help make SMS the number-one revenue channel for Shopify merchants. Interested? Install Postscript for free now or set up a call with one of our textperts to learn more.
