What’s New in Postscript: February 2024 Product Updates
Product Updates

What’s New in Postscript: February 2024 Product Updates

Bre Fairley

February 26, 2024

Reading Time: 1 minute

Oh hey there, Marketer! How'd February fare for you? We hope you got to enjoy some warm weather, delicious bites during the big game, and have been spreadin' the love all month long.

Speaking of spreading the love-- let’s get into your February Product Updates.

New custom popup triggers

Developers, integration partners, and merchants can create their own custom trigger for popups in order to exercise more creative control and to prompt a popup at a specified time in the customer journey.

custom triggers gif

When designing a popup, you can now create and copy custom code to a shop’s website code so that popup triggers wherever or however you'd like (e.g., button in footer, CTA on website).

Get started.

Postscript now emits generic popup events

As soon as a phone number or email step is submitted in a Postscript popup, metadata related to the phone or email is available for brands to hook into and use as needed!

Leverage this data in your email service provider's platform, trigger custom events like personalized advertisements or Zapier events, or use metadata real-time to track shoppers on your site.

Get started here.

Announcing our latest integration partner: Viddy!

With our new Viddy integration, you can quickly create high-converting & personalized video landing pages specifically for SMS to drive more revenue for your brands.

Get started

Bre Fairley

Bre Fairley

Product Marketing Manager

Bre comes from a world of technical support and customer education that's led her to technical writing, customer marketing, and product marketing. When she's AFK, you can find Bre backpacking in the Rockies or throwing her club and kicking the ball off the tee in a friendly game of golf.