AI Tools That Drive Revenue

You know you’re supposed to test your copy. But when it comes down to it:

• You only have time to test 2–3 variants at most

• You’re drafting based on guesswork or hunches

• You can’t run them long enough to reach statistical significance

The result is slow iteration, inconsistent performance, and campaigns that never quite reaches their full potential. That’s why Postscript built a tool called Infinity Testing.


Infinity Testing combines generative AI with predictive analytics to automatically create and test hundreds (even thousands) of on-brand message variants across your flows and campaigns.
Here’s how it works:

• You define the type of message (e.g., abandoned cart, welcome, post-purchase)

• Postscript’s AI generates high-quality, brand-aligned copy variants

• Each variant is sent to real subscribers and measured against control performance

• Over time, the model evolves—only deploying what’s proven to perform

It’s like having a 24/7 team of SMS copywriters and data analysts—but automated.

With AI-assisted campaigns, you no longer have to:

• Write every message from scratch

• Guess the best angle or hook

• Choose between funny vs. functional copy

Instead, the AI generates multiple variations. You approve the ones that work for your brand. Then Postscript distributes and measures performance across your audience.

High-performing variants are scaled up. Low performers are retired. You learn more each time you send.

This is especially powerful for campaigns like:

• Product launches

• Seasonal promotions

• Retargeting flows