
Applications and Use Cases:
Reclaim Lost Sales- The automation will trigger when you change the inventory amount on Shopify's end and notify your customers that the product they were looking for is back in stock again.
List Growth- use this as another opt-in source for your SMS strategy. This not only serves you as a way to notify your customers for back in stock products but also opt them into your entire SMS program.
Data- Use this information to understand what's in demand and what products are your customers looking for.