How does the Postscript and Rivo integration work?
Applications and Use Cases:
Points Balance- Segment lists based on program data such as point balance to encourage them to purchase and gain more rewards.
Enroll subscribers- Turn existing SMS subscribers into active loyalty members. Send campaigns to encourage those who haven't enrolled and entice them with existing rewards or exclusive content.
Automations- use Rivo trigger events to automate their loyalty journey
Merge Tags- Add Loyalty data as message tags in campaign and automation flows.