How does the Postscript and Mailchimp integration work?
Enable the integration from your apps section in the admin
Connect your Postscript pop up to your Mailchimp list
Collect email opt-ins and pass them to Mailchimp
Applications and Use Cases:
Audience Fields- Passing customer custom properties to Mailchimp. These properties are called Audience Fields in Mailchimp which allow you to utilize them in various ways. These fields need to be pre-defined.
Email addresses - Collect email addresses via Postscript pop-ups and send them to your different Mailchimp lists.