![](http://images.ctfassets.net/mpv16aisnpdx/1Jnq3gufhuNypn88uof6Zz/037a5ae529143a68b9bbede7109e6ba8/Gladly_Hero.png)
How does the Postscript and Front integration work?
![Integration screenshot](http://images.ctfassets.net/mpv16aisnpdx/5gIcShVqrOVaGkUiNv0Gwa/3d497009a3b25ffcfbf80c169e197367/Screen_Shot_2022-10-07_at_1.44.46_PM.png)
Step 1
Your customer replies to your SMS text or proactively sends you a text
Step 2
Receive that MMS or SMS messages directly to your Front inbox
Step 3
Reply back, this will be sent as an SMS to the customer and engage them in conversational commerce
Applications and Use Cases:
Streamline Your Customer Support: Reply to your customers within one thread to offer an excellent customer experience.
Increase Your UGC Collection: ask customers to text you their favorite photos of your product or brand after a successful CX interaction.